John Anton, founder of Anton Sports, with his surplus supply of cotton T-shirts in Tempe, Ariz., last month

Cotton, Cotton, Cotton…everyone seems to be talking about cotton these days and as retailers raise their prices to cover the increasing cost of goods, Anton Sport/DesignAShirt thinks we should protect our customers by taking every opportunity to combat those rising costs. As most of you know, we’ve already implemented efforts in cutting costs in other areas so our customers won’t be impacted and as of last week, we’ve taken those efforts one step further by locking in the price of our goods by stockpiling 175,000 of our best-sellers, black and white Hanes Tagless Tees. Since purchasing the stock, the price of these shirts has gone up as much as $0.40 each. Retailers and especially, small businesses can’t eat those costs over an extended period of time and so they pass on the cost to the consumer. By locking in the cost of these shirts, Anton Sport/DesignAShirt can not only to ensure our customers won’t be impacted by this but we can also pass on some of the savings that we’ve benefited from by purchasing in bulk.

Read all about in today’s Wall Street Journal.

DesignAShirt.com is the online division of Anton Sport, Inc.

In honor of Peta’s Grow Your Own Fur campaign our guys wanted to join in on the action and help the animals keep their fur by growing their own. Not to be outdone, they started the year with a clean shave and bare….faces. The guy with the furriest beard wins their very own XYZ and of course, the bragging rights to go with it.

If you too would like to join in on the fun, take the pledge here.